Engagement Innovation

Rakuten MediaForge is the only retargeting and display company that bases all aspects of its business around the value of Consumer Engagement – the performance metric comScore says has the highest correlation with conversions, according to a 2012 study.

Having our sights set on engaging your consumers affects the way we run campaigns at every stage of the process, starting with ad design and carrying through to the proprietary way in which we measure performance.

What does this mean for you? It means we focus on creating a memorable shopping experience that influences your customer. Combine that with our shared-revenue business model and you’ll have full confidence that we only make money when you do. Your return on ad spend (ROAS) goals will never look better.

Action Along the Customer Journey

At Rakuten MediaForge, we have digital products and strategies that connect you with your customer throughout their shopping journey, wherever they might be.

Look through our list of products to find the perfect fit
for your current—and future—online media needs.

Address Your Marketing Needs

Optimize, Strategize and Analyze

Optimizing campaigns is about more than identifying a metric to report against; it also determines the design of your campaign, including who you’re reaching and how. We design our campaigns to reach ad engagers, because we know that not all shoppers are clickers.

Our optimization team, a group of innovative eggheads, works with you and uses different strategies to achieve your goals and optimize your campaigns. Throughout the life of any campaign, there is an ongoing analysis of results and data, informing the media buying decisions that ensure the success of a campaign.

We combine our Engagement Ad Technology and media buying methodology with the expertise of our strategic partners to create our solutions.

  • rubicon
  • facebook-exchange
  • double-click
  • media-math
  • pubmatic
  • Signal
  • liveramp
  • aerify
  • tealium
  • tag-man
  • nanigans
  • ensighten
  • appnexus
  • undertone
  • grapeshot
  • exelate
  • blue-kai
  • casale
  • simplifi
  • peer-39

Our Clients

It’s a fact, we have the SMARTEST and BEST clients who believe in our unique approach to the display channel. Our impressive roster of brands covers the globe, including retailers Charlotte Russe, Viator, Vision Direct, L’OCCITANE and JanSport.

  • jansport
  • charlotte-russe
  • drs
  • viator
  • vision-direct
  • lancome
  • loccitane
  • karmaloop
  • vince-camuto

What Others Are Saying